Social Media Manager at Pavago

About this role

Social Media Manager – B2B, Finance & Community Growth | Remote Position Type: Full-Time, Remote Working Hours: U.S. Business Hours About the Role At Pavago , one of our clients is hiring a Social Media Manager to own and grow a portfolio of 10 social media accounts across B2B, finance, and investor-focused audiences. This is not a scheduling or coordination-only role . We’re looking for someone who genuinely understands social media culture, uses these platforms daily, and knows that what works on LinkedIn is very different from what performs on TikTok, Reddit, or StockTwits. You’ll begin with a full account audit and then take ownership of content strategy, publishing, short-form video, community engagement, organic growth, and post promotion . What You’ll Own Social Media Strategy & Audits
Audit existing accounts and identify immediate growth opportunities
Build platform-specific strategies based on audience behavior and business goals
Create and manage structured content calendars
Identify content gaps, trends, and engagement opportunities
Continuously refine strategy based on performance
Multi-Platform Account Management Manage content and engagement across:
LinkedIn
X (Twitter)
Reddit
StockTwits
TikTok
YouTube
Instagram
Facebook
Bluesky
Pinterest
Adapt tone, format, messaging, and creative for each platform rather than simply cross-posting the same content. Content & Short-Form Video
Create and edit short-form videos for TikTok, Reels, and YouTube Shorts

Develop platform-native posts designed for reach and engagement
Create visual assets using Canva or similar tools
Repurpose existing content intelligently across channels
Stay ahead of emerging formats, trends, and conversations
Community & Organic Growth
Turn low-engagement accounts into active, engaged communities
Monitor and respond to comments, DMs, mentions, and conversations
Engage authentically on Reddit, StockTwits, LinkedIn, X, and other communities

Build credibility with B2B, finance, and investor audiences
Identify relevant conversations and opportunities for brand participation
Post Promotion & Performance
Boost high-performing posts through native platform tools
Manage small promotional budgets across Meta, LinkedIn, TikTok, and other channels
Track reach, engagement, audience growth, and content performance
Identify winning content and continuously optimize execution
Requirements
2+ years of professional social media management experience
Proven experience managing multiple social accounts simultaneously

Experience in B2B, SaaS, finance, investing, or related audiences

Demonstrated success growing social engagement and online communities
Strong short-form video creation and editing skills
Hands-on experience with LinkedIn, X, Reddit, Instagram, Facebook, TikTok, and YouTube

Experience conducting social media audits and developing content strategies
Experience boosting/promoting posts using native platform tools
Strong understanding of platform-specific algorithms, audiences, and content formats
Excellent written and verbal English
Highly organized and able to work independently during U.S. business hours
Nice to Have
Experience with StockTwits, Bluesky, or Pinterest

Investor-focused or financial marketing experience
Meta Ads Manager or LinkedIn Campaign Manager experience
Google Ads familiarity
HubSpot or Asana experience
Tools & Platforms LinkedIn | X | Reddit | StockTwits | TikTok | YouTube | Instagram | Facebook | Bluesky | Pinterest | Canva | HubSpot | Asana What Success Looks Like
Consistent growth in relevant followers and engagement
Increased reach and visibility across all 10 accounts
High-performing short-form video content
Strong, authentic community interaction
Consistent platform-native content execution
Effective promotion of high-performing posts
Clear reporting with actionable performance insights
Interview Process
Initial Phone Screen
Spark Hire Video Interview
Recruiter Interview
Client Interview
Offer & Onboarding
Apply Now If you genuinely live and breathe social media , understand the differences between LinkedIn, TikTok, Reddit, StockTwits, and other platforms, and have a track record of turning content into real audience growth and engagement, we’d love to hear from you. # #B2BMarketing # # # # #TikTokMarketing # #ShortFormVideo #RemoteMarketing #RemoteJobs Originally posted on Himalayas