Marketing Manager: B2B Growth and Demand Generation at SurTech

About this role

Marketing Manager: B2B Growth and Demand Generation Remote, based in Johannesburg, with time in our Rosebank office when needed About SurTech
SurTech is a Johannesburg-based GRC technology company and Diligent's exclusive partner in South Africa. Since 2018, our team of local specialists has helped boards, CEOs, CFOs, chief audit executives, risk officers and compliance teams in the private and public sectors bring audit, risk, ethics and compliance together on Diligent's platform, which is used by boards and GRC teams around the world. We are a Level 1 B-BBEE contributor with a close-knit, results-driven team. Why you'll love this role

Shape the strategy, then deliver it. Set the annual marketing plan and roll up your sleeves to make it happen.

Measurable impact. Own the numbers that matter: sourced and influenced pipeline, lead quality and return on investment.

A real partnership with sales. Work side by side with sales leaders, from lead scoring to hand-off.

Diverse, high-potential markets. Run campaigns, PR and events in South Africa and across Africa.

Visibility and autonomy. A visible, influential role where you manage your own time, working remotely with Rosebank office time when needed.
The role at a glance Role: Marketing Manager: B2B growth and demand generation Location: Remote, based in Johannesburg, with time in our Rosebank office when the role requires it Scope: South Africa and wider African markets Working style: Hands-on and self-managed: you set the direction and deliver the work yourself Experience: 7+ years in B2B marketing, including 3+ years in a leadership role Environment: Fast-paced and results-driven What you'll do

Demand generation strategy: Lead the development of scalable demand generation strategies aligned to our growth objectives.

Marketing plan and budget: Develop and deliver the annual marketing plan in line with business priorities and sales objectives, and manage the marketing budget.

Integrated campaigns: Design and run end-to-end B2B campaigns across multiple countries, using digital, social, content, PR, events and partner channels to build awareness, engagement, leads and pipeline.

Optimisation: Improve every campaign through testing, analytics and performance insights, and adapt quickly as market conditions change.

Website and SEO: Work with our digital specialist to improve conversion paths, website performance, user experience, SEO and website content that build organic demand.

Nurturing and automation: Build and optimise lead nurturing and marketing automation programmes that move buyers through their journey faster.

Sales alignment: Agree lead management, lifecycle stages and hand-off processes with sales stakeholders.

Events: Plan and deliver end-user forums and trade exhibitions with our Events Specialist, covering logistics, suppliers, sponsorships and communications.

PR and influence: Drive regional PR, media engagement, thought leadership and organic social media, including customer stories, case studies, articles and presentations, and strengthen SurTech 's profile with industry associations.

Reporting: Report on marketing effectiveness, sourced and influenced pipeline, lead quality, engagement and return on investment.
What you'll bring Essential
7+ years' B2B marketing experience covering both strategy and execution, across traditional and digital marketing, in a services or technology organisation
3+ years in a marketing leadership role
A deep understanding of B2B buyer journeys, lead scoring, lifecycle optimisation and sales alignment
Experience reporting on pipeline performance, attribution, return on investment and revenue contribution
A strong track record of partnering with sales to drive demand generation and growth
Confidence with CRM systems, marketing platforms and reporting tools, and using data to guide decisions
A bachelor's degree in business, marketing, digital marketing or a related field
Advantageous
Experience across South Africa and wider African markets
Google, Meta, LinkedIn or similar digital marketing certifications
Experience in technology or SaaS
You'll thrive here if you
Are as comfortable setting direction as you are delivering the work yourself
Are a self-starter who works independently and juggles multiple priorities
Turn ideas into action quickly, and measure what works
Build strong relationships and influence across functions and cultures
Communicate clearly in writing and in person, and run projects well
Enjoy diverse, fast-moving markets
Our values

People matter: Respecting each individual and their circumstances.

Precision: Two ways to do things: the right way or again.

Integrity: Doing the right thing, even when no-one is watching.

Candidness: Honest, frank and open communication, without fear.

Meritocracy: Where the best people and ideas win.
How to apply Send your CV, a short cover note and two or three examples of campaigns you've led, with their results (pipeline, leads or return on investment), to Tamsin Jatho at . Questions are welcome at the same address. SurTech appoints on merit and welcomes applications from people of all backgrounds, in line with our commitment to employment equity. By applying, you consent to SurTech processing your personal information for recruitment purposes, in line with the Protection of Personal Information Act (POPIA) and our Privacy Policy. Originally posted on Himalayas